Testimonials

“Lisa’s market knowledge is second to none. She knows the dynamics of the industry, from the community side for developers to the builder’s product. There are very few people who have a true passion for what they do, and Lisa’s got it, whether it’s Monday morning or Sunday afternoon. We were a community based land developer, and we’re now also a homebuilder. We started building during a tough time, and Lisa was there for us the whole way through. She really understands the big picture as well as all the details. “

Paul Corley

CEO, PEC Development Group & Edward Andrews Homes

Place

When you’re pinpointing the premier site for your new development, Focused Market Solutions will provide the data you need to make a sound decision through four primary types of analysis.

Location Assessment. Identification of the relative strengths and weaknesses of your target location, the optimal marketing window for promotion and the relevant competitive polygon

Historic Sales Trending Analysis. An overview of current and historic sales data in the competitive polygon area

Demographic Analysis. An overview of the relevant demographic variables that may impact housing decisions

Absorption Analysis. An absorption model to predict likely performance based on demographics, competitive pressure and sales trending in the competitive polygon area.